Psy: MTV EMAs 2012

Client: MTV

For the 2012 MTV European Music Awards in Frankfurt, Hello Charlie created the on-stage screen animations for Psy’s performance of his international hit “Gangnam Style”. Referencing the infamous dance move phenomenon from the music video, a caricature of Psy was illustrated and hand animated to accompany his performance.

Psy performs "Gangnam Style" at the EMAs

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